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Home Journal How long a personalised merchandise order…
22 septiembre 2026

How long a personalised merchandise order really takes

«When would I have it?» is the first question almost every client asks, and the one this industry answers worst. Some websites promise lead times that are not theirs to promise. We would rather tell you how it actually works, so you can plan and avoid an unpleasant surprise.

An order has four phases, not one

1. The mockup: 24 working hours

You send us your logo and we send back an image of how it will look on the product. Free and with no obligation. This phase depends only on us, and we meet it.

2. Your approval: by far the most variable phase

This is where most of the days go. Between the mockup arriving, the right person seeing it, someone asking for a size change and it coming back approved, two days or two weeks can pass. Nobody is to blame, but it is worth knowing: the production clock does not start until you approve.

Practical tip: if the gift has a date, ask for the mockup before the quote is even closed, and know who signs it off.

3. Production

It starts when you approve the mockup. The lead time depends on the technique, the quantity and how loaded the factory is that week, which is why we do not give you a firm date until the order is placed. This is not evasion: our manufacturers’ terms state that their lead times are indicative and not binding, so promising you a fixed date early would be promising something we do not control.

What we do instead: when the order is confirmed we give you the date in writing, already checked with the factory.

4. Delivery: 24-48 hours

Once produced, it arrives within 24-48 hours in mainland Spain and Portugal. Free from €150 net.

What if there is no logo?

Then it is much faster. Unpersonalised orders leave the factory in 24/48 hours, except those involving handling — assembling a pack, folding and bagging garments — which add a day or two.

What actually delays an order

A logo in the wrong format. If you send us a small JPG pulled off a website, it has to be redrawn. With a vector file (.ai, .eps or .svg) this does not happen.

Rounds of mockup changes. Each round costs days, and from the second change onwards the factory charges for every amendment.

Deciding on the product late. Stock moves. An item with 50,000 units today can be sold out in three weeks, and the colour you wanted is the first to go.

Assembled packs. If the order has several pieces inside a box, assembly adds time at the end of the process.

The dates that matter in the year

Christmas: close the order in October. By November the stock of the good stuff starts disappearing and any hiccup has no cushion left.

Trade fairs and conferences: count backwards from the event date and add a week of margin. Being late for a trade fair is being late, full stop.

January: the best month to produce. There is stock, there are lead times and nobody is in a rush.

And if you are tight on time

Call us on +34 966 473 369 and we will tell you the same day what can and cannot be done. We would rather tell you it will not make it than leave you without the gift on the day of the event.

Can we help with your project?

Tell us what you need and we'll prepare a bespoke proposal within 24 h.

Request a quote
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